Wight Wedding Blog

Isle of Wight florist – Flowers by Nic

Supplier feature

So you've agreed on a budget for your wedding, you've found the perfect Isle of Wight wedding venue and a photographer you both love; now it's time to focus on all the flourishes that inject personality into your wedding day, such as flowers! Flowers are usually an essential element of a wedding day and depending on how blooming floral your theme is, they can have a great influence on how your wedding will look (and possibly smell). 

Flowers at weddings have been traditionally used in many different ways; the Danish and Swedish used to sew herbs into pockets in their clothes for luck, the Italians decorate the front part of the getaway car as the start to a marriage, and in good old Tudor England brides used to carry Marigolds (of the flower variety) dipped in rosewater which they would eat afterwards as they were thought to act as an aphrodisiac! (theknot.com) Well, that’s England for you.

All photography © Jason Mark Harris 

In the 21st century flowers are included in weddings for all manner of purposes and you wouldn’t be laughed at for feeling a little bogged down with what you should and shouldn’t have decorated with flowers - including yourself. Flowers are a beautiful and versatile means of decoration that can be sourced in every shape, colour and fragrance to tie in with your wedding theme and personality.  A good florist will be able to advise you on the blooms that will be in season at the time of your wedding, or at least that can be sourced for you, which would introduce the colours you are after, the right shape for your dress, and any additional elements they could provide e.g. jewels, coloured floristry wire and fabric.

In order to get a good and accurate quote you need to have as clear an idea as possible as to where you want to use flowers on your wedding day whether its during your ceremony, your reception or both. Will you be having a flower bouquet for yourself and any bridesmaids you might have? Buttonholes for the groomsmen and close family? Flowers at your church or civil ceremony venue? Flowers as centrepieces on your reception tables? A flower arch or perhaps even a decorative topper for your wedding cake? The list can be endless but it is completely up to you both how much you would like to spend and where you want them. Ususally the price of flowers will help you decide pretty quickly! Just consider the cost of a generic bouquet in the supermarket and then imagine the professional, bespoke flowers you will receive from your wedding florist. That said, you always get what you pay for, and somethings in life are worth spending money on. The likelhood is that you'll be pleasantly surprised by what's on offer when it comes to wedding flowers.

© Jason Mark Harris

We would suggest walking through your day in your mind and list where you would imagine flowers to be, this acts as a great starting point for your wedding florist who can also make suggestions from their experience. After you receive your quote and you are told exactly what you might be carrying down the aisle, you can read our blog post on whether to throw your bouquet or not.

Nicola Lovegrove is the talented lady behind ‘Flowers by Nic’, a florist based in Ryde on the Isle of Wight. Nic offers a free consultation for your wedding and will create a bespoke collection of wedding day flower arrangements that reflect on your personality and are as unique as you are. Nic has worked in many of the Island’s wedding venues and can help you choose blooms that will compliment your surroundings as well as your theme and personality.

We wanted to find out more about who Nic is and why she has come to work in the world of flowers and weddings, so we asked her a few questions.

When did Flowers by Nic start and why?

I have always been a florist and wouldn’t know where to start with anything else! I started as a Saturday Girl, then went on to full time, gained my city and guilds level 1 and 2 and opened our first little the shop on my 22nd Birthday.

I have always loved flowers and I still feel as passionate about creating personal designs as I did on day one.

Why did you decide to base your business on the Island?

I have always lived on the Island and taken inspiration from our beautiful surroundings here; whether it’s nautical or country garden chic!

How has Flowers by Nic grown since you started?

Well.... I have moved shops 3 times in 6 years! Each time getting bigger and bigger premises. But I have promised everyone that this will be where we stay now - no more moving boxes! I love our shop - it’s got a very welcoming feel with lots of beautiful ornate features. It is such a great space to work and even has a little workshop in the basement so I can create wedding flowers away from the hectic shop space!



© Jason Mark Harris


Who are the team behind Flowers by Nic?

We now have a fantastic team and together we have over 50 years experience between us. We work together really well and are all dedicated to giving our customers the best service as well as the best quality of flowers.

What are the main wedding services you offer couples?

We supply bespoke Bridal bouquets, Bridesmaid bouquets, buttonholes, corsages, church flowers and eye-catching reception arrangements. We can even make small clusters of flowers to be worn in the Brides hair, flowers to decorate the cake and even ‘thank you’ bouquets to be presented to the Mothers in the evening.

Do you offer anything that a client might not know about?

We have a large selection of glassware and decorations available for hire. We stock vases, bowls, giant martini glass vases, ornate birdcages, small cake stands and lots more! We can fill these with our flowers or leave them plain for the bride and groom to be creative with!


© Jason Mark Harris


What is the future for Flowers by Nic, any new developments for the future?

There might be a slight name change on the horizon! As the business has grown we now offer so much more than just flowers - we stock gorgeous giftware, IOW Natural Candles and lots of lovely plants and containers. So we want our name to be a true reflection of what we have to offer.

What do you think differentiates you from other wedding florists?

I got married only 18 months ago - so I know the stresses and strains there are for planning a wedding! We aim to make the planning process as relaxed as possible and make the Brides feel at ease knowing we will take care of everything we’ve discussed. 


Having the expertise of a newly wed, ‘real’ Isle of Wight bride is a great place to start when seeking advice on your wedding flowers. Nic is a very passionate florist who has found a great creative workspace for your wedding day creations.

For more information or to get in touch with Nic go to the Flowers by Nic profile page  and use the direct contact button which sends an email directly to Nic.

Wight Wedding Days X

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